When creating your own flyer layouts, be sparing with images and text and try to give your design a key focal point that draws the eye. The core design extends onto more detailed posters and tickets to create a unified, moody feel across all the festival’s marketing materials.Ī strong design is key to a flyer’s success. Graphics edited in Photoshop have been incorporated into a layout and teamed with minimal white type. Experiment with white type on dark backgrounds to switch up the traditional black-on-white print format.ĭesigned by Jonathan Akrofi, this beautiful flyer design for the 2014 London Jazz Festival instantly evokes the late-night feel of an atmospheric jazz club. White text against darker images looks clean, modern and helps the text to demand attention from the reader. Contrasting a classical still-life painting with modern sans serif type and a trendy bracketed frame around the edges, this design is intellectual, modern and intriguing – everything you’d want for an exhibition flyer! Though technically a poster layout, this beautiful design for an art exhibition at Brooklyn-based gallery Allan Nederpelt follows the principles of high-impact flyer design – a single strong image paired with strong, legible typography. UNLIMITED DOWNLOADS: 50 Million+ Fonts & Design Assets DOWNLOAD NOWĤ. The Garden Exhibition, Allan Nederpelt Crowded flyers can look overwhelming and unattractive – a pared-back design communicates calm and elegance. Clean, unfussy typography displays the essential information clearly, and the aspirational photo at the bottom of the layout is given space to breathe.ĭon’t be afraid to give your flyer layout some space. The marketing is especially important – how else are people going to know about the shop opening? This fashionable and simple flyer design for surfwear brand Wellen Gentleman’s really does the job. Pop up shops are an increasingly popular way for a brand to showcase it’s retail offerings to a new audience, or to take advantage of increased footfall at a particular location or event. Pick up some typography tips and tricks here. If you’re designing a flyer for a music gig, try mixing up your typography for a carefree, exciting design. Chaotically placed stamped type gives the flyer a fun, informal feel. This flyer, for their 2014 Zurich concert, gives the logo a letterpress-inspired, vintage revival. The iconic band has an equally iconic logo, which they use across all promotional materials. Paste simple coloured vectors directly into InDesign, or use the shape tools available in the Tools panel. To mimic the look of these flyers in InDesign, try contrasting black-and-white photography against shapes set in a single bold colour.
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